Utah Joins the Comprehensive Privacy Law Club

Utah has become the fourth state, following California, Virginia and Colorado, to enact a comprehensive consumer data privacy law.  The Utah Consumer Privacy Act (“UCPA”), formerly known as Senate Bill 227, passed the Utah Senate and House with no opposition, and was signed by Governor Cox on March 24, 2022.

The UCPA shares many similarities with Virginia’s Consumer Data Protection Act (“VCDPA”) and the Colorado Privacy Act (“CPA”), and some similarities with the California Consumer Privacy Act (“CCPA”) and the California Privacy Rights Act (“CPRA”). That said, the UCPA is somewhat narrower and more business friendly than other state privacy law analogs. The UCPA will go into effect on December 31, 2023. (more…)

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